DriveLink
A Kigali car import partner that sells, rents and imports vehicles needed one website for three very different customers.
- Sector
- Automotive, Kigali
- Delivered
- WordPress website
- Live
drivelink.rw
WordPressStructured for GooglePhone firstMenu and pagesHeadlineText and a link to the showroomCars in the showroomFind, rent or import a carVisit us in KigaliX-ray
Inside DriveLink, layer by layer.
What visitors see
A cinematic first screen with one promise, the number of cars in the showroom, and three clear paths: find, rent or import a car.
What the team edits
Headlines, pages, the menu and every car listing are plain WordPress content. DriveLink updates them without calling a developer.
What makes it work
Three paths for three kinds of customer, the size of the showroom up front, and a direct invitation to visit the yard in Kigali.
What holds it up
Built on WordPress, with page titles and structure set up for Google and layouts made for phones first.
Inside the site
Every car gets its own page.
The homepage gets people in. These pages close the deal: one for each car for sale, one for each car for rent, built from the same listings the team manages in WordPress.
- Price and next step firstThe listing price, any saving, and Arrange a viewing at the top of the page.
- Photographed in the yardA walkaround of real photos taken at the DriveLink yard in Masaka, each one full size on a tap.
- The finer detailsYear, powertrain, gearbox and the seller’s notes, with a clear line that the team confirms every detail.
- Where it sits in the collectionA price scale that places this car among every other car in stock.
- Before you decideCondition, documents, history and a visit, in four plain steps, then directions to the yard.
- The daily rate up frontThe price per day in Rwandan francs, with seats, drive and gearbox at a glance.
- Choose your datesPickup and return dates give an instant estimate from the daily rate, with an option to ask about a driver.
- Agreed before you bookDates, driver, deposit and pickup, explained in four steps so nothing comes as a surprise.
- More from the fleetThe other rental cars a tap away, each with its own rate.
The work
Someone buying wants to compare makes, years and prices. Someone renting wants the rate and the dates. Someone importing wants to know how it works. The redesigned site answers all three from the first screen: one promise, then find, rent or import a car.
Listings are managed by the DriveLink team in WordPress, so stock stays current without a developer. Real photos of the actual cars, rental rates in plain numbers and the address of the yard give a car buyer the trust they need before they call.
Services used
